Happy May Day to all our European friends!
Wherever you live there is a May Day treat for you this Monday from Sweet Pins.
15% off all Lingerie using the special code HAPPYMAYDAY
The promotion is valid until Tuesday 7 May at 9AM (Sydney time)
Happy shopping.
http://www.sweetpins.com.au/lingerie/

I’m so excited about a recent new addition to our collection - Angela Friedman is a New York City based independent luxury lingerie and corset designer.
She is most known for her work at the New York City Ballet, where she ran the ladies’ department of the Costume Shop for several years, working with renowned fashion designers and choreographers to clothe all of the company’s ballerinas. Her work in the delicate world of the Ballet has inspired many of her design details, color palette, and the overall feel of the line. She aims to bring the beauty and grace of that world into her lingerie line and to women all over the world.
Angela’s vintage-inspired designs are distinguished by an acute attention to detail and quality materials. A real “return to handmade luxury” as the brand has been defined by the Lingerie Addict.
The first drop of this stunning collection will be around late July. Not long to go, I can’t wait!
We will be reviewing some of Angela’s designs soon, so watch this space.


A light-hearted look at some the developments of the lingerie industry through the ages.
By Gillian Proctor, De Montfort University
Have you ever wished for glamorous, comfortable and snugly alternatives to sweat pants and hoodies? Beautiful garments you can lounge in around the house, that make you feel a million dollar? Or maybe you are a burlesque star looking for a true Old Hollywood style dressing gown.
Well, you know we are always on the hunt for new designers and we are thrilled to finally have found one that will make your wishes come true. It is Betty Blue’s Loungerie.
Exclusive to Sweet Pins, Betty’s aim is to provide gorgeous girlies of all ages and sizes with snugly, and most importantly glamorous, garments to recline and relax in –just as those stars of Hollywood did in the 1930’s to 1950’s old fashioned films did!
The highlight from Betty’s latest collection is the Nell Robe. A stunning full length robe/dressing gown in buttery soft red jersey fabric and beautiful sheer lace panels around the waist.
Have you ever seen the 1952 film “Don’t bother to knock”? It starred Marilyn Monroe, as Nell, and she was wearing a seductive robe that was the inspiration for this.
The jersey is oh so comfortable whilst the lace shapes your curves to show off your figure to its fullest, in a corset-like effect. Slip into this robe for a romantic night in. Wow effect guaranteed.
The Nell Robe is now on sale at Sweet Pins. http://www.sweetpins.com.au/lingerie-sets/the-nell-robe-dressing-gown-p393.html

Christmas is just a few weeks away and it’s time for you gentlemen to carry out some lingerie detective work!
Simply abandon any visions of a pre-canned gift idea that you might be clinging to. Instead buy her a sumptuous, glamorous and unique gift from the heart - an object of desire which could be transformed in something fun for you both in the boudoir!
Here are some golden rules to help you find the perfect gift for your fabulous significant other (ladies, feel free to forward this email as many times as you like. Or print it and hide it in his pocket - wink!)
Tip1 : Women generally do like red. Men THINK women love red. To choose a colour that she will love and feel comfortable wearing, have a sneaky look at her lingerie drawer. What do you see? Lots of black and neutral tones: Stick to the same colour for stockings and suspender belts. Black is sexy and easy to wear. Black suspenders and black stockings is a winning combination. White garter belts look beautiful with nude sheer hosiery. Leopard prints: Yay! Your girl probably prefers the glamour of vintage or vintage inspired. Experiment with eye catching prints and bold colours. Yes, you are allowed to buy red stockings, if you really want to.
Tip2 : Buy suspender belts with metal clasps, not plastic. Cheap plastic straps will allow stockings to come loose and fall down the leg. All our suspender belt have metal clasps and are fully adjustable for a perfect fit. To find the right size check her undies - it is very likely to be the same size as her knickers.
Tip3 : Seamed stockings are sexy. And slimming. Chances are your lady will love them! Fully fashioned stockings have a seam sewn in (rather than printed), are ultra sheer and more expensive, but also more durable and a special treat.
Tip4 : Practical lingerie is generally not sexy lingerie. Ditto for stockings. Get her something that will make her feel fabulous!
Finally, don’t be scared to ask the experts if you are still not sure. Here at Sweet Pins we are always happy to offer ideas and advice and we’re just a phone call or email away..
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